Deutsche Telekom has launched T-Travel, a travel eSIM with data packages in more than 200 destinations.
The service lets customers pick a duration from one to 30 days and choose between four tariff options, from Lite to Unlimited. It launched in English, Spanish, French, German, and Croatian, with more languages to follow.
Service terms and launch scope
T-Travel is Deutsche Telekom’s entry into the travel eSIM market. The launch gives the operator a branded offer for mobile data while customers are abroad, rather than a roaming add-on tied to a home plan.
Kerstin Baumgart, managing director of Telekom Wholesale, said the service is meant to create an accessible offer for mobile data while travelling, strengthen Telekom’s international presence, and reach people who are not yet Telekom mobile customers.
Pricing against rival telco offers
The article compares T-Travel with rival telco travel eSIM offers and says the service is broadly comparable on price, excluding time-limited discounts. For Greece, Vodafone charges €12 for 10 GB over 10 days, while Deutsche Telekom charges €15.20 for 13.25 GB over the same trip.
For a week-long visit to the US, Vodafone charges €19 for unlimited data, while Deutsche Telekom charges €24.70.
Travel eSIM demand and recent benchmarks
Ookla data shared last month showed that travel eSIMs accounted for 3.4% of international roaming activity by the end of June, up from 2.7% a year earlier. Ookla said branded travel eSIM providers it measures grew at a strong double-digit rate and outpaced growth in the wider roaming market.
Juniper Research predicted in October 2025 that travel eSIM service revenue would rise to $1.8 billion in 2025 from $989 million in 2024.
Read for roaming product teams
Deutsche Telekom’s launch gives roaming product teams a new price and packaging reference point in travel eSIM, with four tariff tiers and trip lengths from one to 30 days. The comparison set in the article also shows how operators are already being measured route by route, not just on headline coverage.